Dolby to offer 3-D cinema technology

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WonderSlug

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Dolby to offer 3-D cinema technology

Joining forces with virtual reality company Infitec for theater system


Updated: 6:34 a.m. PT July 31, 2006
LOS ANGELES - Dolby Laboratories, best known for its movie theater surround-sound systems, on Monday said it has teamed up with German virtual reality company Infitec GmbH to develop a three-dimensional theater projection system for theaters.

Dolby will integrate Infitec's 3-D technology, designed by Daimler Chrysler for automotive design, with the digital cinema playback system it developed for movie theaters converting to digital projection systems from 35-millimeter film projectors.

Digital 3-D systems are one tool Hollywood is using to staunch competition from DVDs, the Internet and video games to bring consumers back to theaters.
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